Sauber was sponsored by Tissot during the 1994 season. The brand logo appeared on the engine cover and rear wing of the Sauber C13.
Several versions of the Candino Red Bull Sauber Petronas C-F1 were released around this time. Details of the agreement are not well documented.
Two Sauber-branded Swatch models were available through the Sauber Petronas Club during this time.
Additional unbranded team edition watches were also featured in the team shop catalog.
Certina was an official partner of Sauber during this time, including when the team was rebranded as BMW from 2006 to 2009.
Several team editions were released, as well as driver editions for Robert Kubica and Pedro de la Rosa.
Sauber had a two-year partnership with Edox that involved the release of several team edition watches, including a 25th anniversary edition.
Felipe Nasr has also served as an Edox ambassador during this time.
Richard Mille was a partner of Sauber for three years, with its logo featuring on the Sauber C37 and the subsequently rebranded Alfa Romeo Racing C38 and C39.
No team models were made, although a Kimi Raikönnen edition was released during his first year back with the team.
Operating as Alfa Romeo F1 Team Orlen, the Swiss team partnered with Rebellion Timepieces for two years. Driver editions were released for Valtteri Bottas and Zhou Guanyu